Deal Sheet: 2026 Ranger XL

Mac Haik Ford of DeSoto · De Soto, TX · VIN: 1FTER4BH8TLE42579

Negotiation Guide

Opening Offer

$33,656

Fair Price

$35,156

Walk Away Above

$36,311

• Recent buyers paid ~$2,309 below MSRP

Price Breakdown

Est. Dealer Cost$33,719

Est. Invoice$34,842

Holdback (est.)$1,124

MSRP (Sticker)$37,465

Asking Price$35,965

Markup-$1,500

Est. Dealer Margin on This Car$2,247

Percentile95% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup-$2,309

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory223 vehicles

Avg Markup (All Models)-$1,632

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$2,211

Price History

Aug 6, 2026$34,965 → $35,965(+$1,000)

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