Deal Sheet: 2026 Ranger XL

Stivers Ford Lincoln · Montgomery, AL · VIN: 1FTER4BH7TLE41391

Negotiation Guide

Opening Offer

$32,591

Fair Price

$34,091

Walk Away Above

$35,246

• Recent buyers paid ~$2,309 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$32,760

Est. Invoice$33,852

Holdback (est.)$1,092

MSRP (Sticker)$36,400

Asking Price$34,900

Markup-$1,500

Est. Dealer Margin on This Car$2,140

Percentile95% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup-$2,309

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory354 vehicles

Avg Markup (All Models)-$659

Avg Markup (Ranger)-$1,409

% Below MSRP89%

Avg Days to Sell37 days

Avg Sold Markup-$1,530

Price History

Aug 6, 2026$34,400 → $35,400(+$1,000)

Aug 15, 2026$35,400 → $34,900(-$500)

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