Deal Sheet: 2026 Ranger XL

AutoNation Ford Orange Park · Jacksonville, FL · VIN: 1FTER4BH4TLE34219

Negotiation Guide

Opening Offer

$32,901

Fair Price

$34,401

Walk Away Above

$35,556

• Recent buyers paid ~$2,309 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$33,039

Est. Invoice$34,140

Holdback (est.)$1,101

MSRP (Sticker)$36,710

Asking Price$35,210

Markup-$1,500

Est. Dealer Margin on This Car$2,171

Percentile95% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup-$2,309

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory144 vehicles

Avg Markup (All Models)-$54

Avg Markup (Ranger)-$1,250

% Below MSRP74%

Avg Days to Sell22 days

Avg Sold Markup-$208

Price History

Aug 20, 2026$35,710 → $35,210(-$500)

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