Deal Sheet: 2026 Ranger XL

Aaron Ford of Escondido · Escondido, CA · VIN: 1FTER4BH2TLE35675

Negotiation Guide

Opening Offer

$34,056

Fair Price

$35,556

Walk Away Above

$36,711

• Recent buyers paid ~$2,309 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$34,079

Est. Invoice$35,214

Holdback (est.)$1,136

MSRP (Sticker)$37,865

Asking Price$36,365

Markup-$1,500

Est. Dealer Margin on This Car$2,287

Percentile95% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup-$2,309

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory135 vehicles

Avg Markup (All Models)-$2,356

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$2,064

Price History

Aug 6, 2026$35,865 → $36,865(+$1,000)

Aug 20, 2026$36,865 → $36,365(-$500)

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