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Deal Sheet: 2026 Ranger XL
Thornhill Ford · Chapmanville, WV · VIN: 1FTER4BH0TLE12749
Negotiation Guide
Opening Offer
$34,035
Fair Price
$35,535
Walk Away Above
$36,795
- • Recent buyers paid ~$2,309 below MSRP
- • Sitting 70 days (avg 45) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$34,250
Est. Invoice$35,391
Holdback (est.)$1,142
MSRP (Sticker)$38,055
Asking Price$36,555
Markup-$1,500
Est. Dealer Margin on This Car$2,306
Percentile95% of inventory is priced lower
Days on Lot70 days
What Others Paid (Last 30 Days)
Cars Sold1294
Avg Markup-$2,309
Median Markup-$2,000
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell45 days
Dealer Profile
Inventory80 vehicles
Avg Markup (All Models)-$25
Avg Markup (Ranger)-$1,500
% Below MSRP74%
Avg Days to Sell27 days
Avg Sold Markup-$1,398
Price History
Jul 9, 2026$38,055 → $36,055(-$2,000)
Aug 6, 2026$36,055 → $37,055(+$1,000)
Aug 20, 2026$37,055 → $36,555(-$500)
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