This Is Already a Great Deal
Opening Offer
$54,959
Asking Price
$56,010
Max Price
$56,010
- • Recent buyers paid ~$2,009 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,491 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$54,459
Est. Invoice$56,274
Holdback (est.)$1,815
MSRP (Sticker)$60,510
Asking Price$56,010
Markup-$4,500
Est. Dealer Margin on This Car$1,551
Percentile31% of inventory is priced lower
Days on Lot20 days
What Others Paid (Last 30 Days)
Cars Sold2159
Avg Markup-$2,009
Median Markup-$1,500
Best Deal-$4,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell27 days
Dealer Profile
Inventory155 vehicles
Avg Markup (All Models)-$2,648
Avg Markup (Explorer)-$4,500
% Below MSRP100%
Avg Days to Sell25 days
Avg Sold Markup-$952
Price History
Jul 9, 2026$59,010 → $56,010(-$3,000)
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