Deal Sheet: 2026 Explorer ST

Murdock Ford, Inc. · Santaquin, UT · VIN: 1FMWK8GC4TGC10966

Negotiation Guide

Opening Offer

$57,229

Fair Price

$58,729

Walk Away Above

$60,832

• Recent buyers paid ~$3,884 below MSRP
• Sitting 68 days (avg 45) — extra leverage
• Price already dropped 3 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$56,642

Est. Invoice$58,530

Holdback (est.)$1,888

MSRP (Sticker)$62,935

Asking Price$58,935

Markup-$4,000

Est. Dealer Margin on This Car$2,294

Percentile15% of inventory is priced lower

Days on Lot68 days

What Others Paid (Last 30 Days)

Cars Sold2525

Avg Markup-$3,884

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory116 vehicles

Avg Markup (All Models)-$1,966

Avg Markup (Explorer)-$3,958

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$1,348

Price History

Jul 9, 2026$60,935 → $58,435(-$2,500)

Aug 6, 2026$58,435 → $59,435(+$1,000)

Aug 10, 2026$59,435 → $62,935(+$3,500)

Aug 13, 2026$62,935 → $59,435(-$3,500)

Aug 20, 2026$59,435 → $58,935(-$500)

Cheaper Explorer ST Inventory

Robert Horne Ford, LLCApache Junction, AZ

-$4,000$59,68010d

Jones Ford WickenburgWickenburg, AZ

-$4,000$61,13010d

Huntington Beach FordHuntington Beach, CA

-$4,000$59,39010d

Fremont Motor RivertonRiverton, WY

-$4,000$60,23510d

Mike Maroone Ford LongmontLongmont, CO

-$4,000$58,44010d

Mike Maroone Ford LongmontLongmont, CO

-$4,000$58,44010d

Ford CountryHenderson, NV

-$4,000$59,98022d

Freedom FordGunnison, UT

-$4,000$60,33522d

Castle Rock FordCastle Rock, CO

-$4,000$61,37022d

Gallagher Ford, Inc.Elko, NV

-$4,000$59,69022d