Deal Sheet: 2026 Explorer ST

Charlie Obaugh Ford · Waynesboro, VA · VIN: 1FMWK8GC1TGA11793

Negotiation Guide

Opening Offer

$56,753

Fair Price

$58,253

Walk Away Above

$60,396

• Recent buyers paid ~$3,884 below MSRP
• Sitting 74 days (avg 45) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$56,286

Est. Invoice$58,162

Holdback (est.)$1,876

MSRP (Sticker)$62,540

Asking Price$59,040

Markup-$3,500

Est. Dealer Margin on This Car$2,754

Percentile93% of inventory is priced lower

Days on Lot74 days

What Others Paid (Last 30 Days)

Cars Sold2525

Avg Markup-$3,884

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory46 vehicles

Avg Markup (All Models)-$2,315

Avg Markup (Explorer)-$3,500

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jun 20, 2026$61,540 → $60,790(-$750)

Jul 9, 2026$60,790 → $58,540(-$2,250)

Aug 6, 2026$58,540 → $59,540(+$1,000)

Cheaper Explorer ST Inventory

Robert Horne Ford, LLCApache Junction, AZ

-$4,000$59,68010d

Jones Ford WickenburgWickenburg, AZ

-$4,000$61,13010d

Huntington Beach FordHuntington Beach, CA

-$4,000$59,39010d

Fremont Motor RivertonRiverton, WY

-$4,000$60,23510d

Mike Maroone Ford LongmontLongmont, CO

-$4,000$58,44010d

Mike Maroone Ford LongmontLongmont, CO

-$4,000$58,44010d

Ford CountryHenderson, NV

-$4,000$59,98022d

Freedom FordGunnison, UT

-$4,000$60,33522d

Castle Rock FordCastle Rock, CO

-$4,000$61,37022d

Gallagher Ford, Inc.Elko, NV

-$4,000$59,69022d