This Is Already a Great Deal
Opening Offer
$56,102
Asking Price
$57,280
Max Price
$57,280
- • Recent buyers paid ~$2,009 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $2,491 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$55,602
Est. Invoice$57,455
Holdback (est.)$1,853
MSRP (Sticker)$61,780
Asking Price$57,280
Markup-$4,500
Est. Dealer Margin on This Car$1,678
Percentile31% of inventory is priced lower
Days on Lot40 days
What Others Paid (Last 30 Days)
Cars Sold2159
Avg Markup-$2,009
Median Markup-$1,500
Best Deal-$4,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell27 days
Dealer Profile
Inventory1018 vehicles
Avg Markup (All Models)-$2,947
Avg Markup (Explorer)-$4,201
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$1,367
Price History
Jul 4, 2026$59,780 → $58,780(-$1,000)
Jul 9, 2026$58,780 → $57,280(-$1,500)
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