Deal Sheet: 2026 Explorer ST

Jefferson Ford · Jefferson, GA · VIN: 1FMWK7GC2TGB63432

Negotiation Guide

Opening Offer

$51,628

Fair Price

$53,128

Walk Away Above

$55,261

• Recent buyers paid ~$3,884 below MSRP
• Sitting 75 days (avg 45) — extra leverage
• Price already dropped 3 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$51,656

Est. Invoice$53,377

Holdback (est.)$1,722

MSRP (Sticker)$57,395

Asking Price$53,895

Markup-$3,500

Est. Dealer Margin on This Car$2,240

Percentile93% of inventory is priced lower

Days on Lot75 days

What Others Paid (Last 30 Days)

Cars Sold2525

Avg Markup-$3,884

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory76 vehicles

Avg Markup (All Models)-$2,286

Avg Markup (Explorer)-$3,150

% Below MSRP100%

Avg Days to Sell40 days

Avg Sold Markup-$1,468

Price History

Jul 9, 2026$55,645 → $53,395(-$2,250)

Jul 16, 2026$53,395 → $56,395(+$3,000)

Aug 6, 2026$56,395 → $54,395(-$2,000)

Aug 20, 2026$54,395 → $53,895(-$500)

Cheaper Explorer ST Inventory

Robert Horne Ford, LLCApache Junction, AZ

-$4,000$59,68010d

Jones Ford WickenburgWickenburg, AZ

-$4,000$61,13010d

Huntington Beach FordHuntington Beach, CA

-$4,000$59,39010d

Fremont Motor RivertonRiverton, WY

-$4,000$60,23510d

Mike Maroone Ford LongmontLongmont, CO

-$4,000$58,44010d

Mike Maroone Ford LongmontLongmont, CO

-$4,000$58,44010d

Ford CountryHenderson, NV

-$4,000$59,98022d

Freedom FordGunnison, UT

-$4,000$60,33522d

Castle Rock FordCastle Rock, CO

-$4,000$61,37022d

Gallagher Ford, Inc.Elko, NV

-$4,000$59,69022d