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Deal Sheet: 2026 Explorer ST-Line

AML Ford of Prince George · Prince George, VA · VIN: 1FMUK8KH5TGB49119

Negotiation Guide

Opening Offer
$49,082
Fair Price
$50,582
Walk Away Above
$52,638
  • Recent buyers paid ~$3,771 below MSRP
  • Sitting 65 days (avg 40) — extra leverage
  • Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$49,226
Est. Invoice$50,866
Holdback (est.)$1,641
MSRP (Sticker)$54,695
Asking Price$51,695
Markup-$3,000
Est. Dealer Margin on This Car$2,470
Percentile99% of inventory is priced lower
Days on Lot65 days

What Others Paid (Last 30 Days)

Cars Sold3352
Avg Markup-$3,771
Median Markup-$4,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell40 days

Dealer Profile

Inventory88 vehicles
Avg Markup (All Models)-$1,966
Avg Markup (Explorer)-$3,000
% Below MSRP100%
Avg Days to Sell45 days
Avg Sold Markup-$2,037

Price History

Jun 25, 2026$53,695$52,945(-$750)
Jul 9, 2026$52,945$50,695(-$2,250)
Aug 6, 2026$50,695$51,695(+$1,000)