Deal Sheet: 2026 Explorer ST-Line

Two Rivers Ford, Inc. · Mount Juliet, TN · VIN: 1FMUK8KH0TGC45644

Negotiation Guide

Opening Offer

$47,467

Fair Price

$48,967

Walk Away Above

$51,011

• Recent buyers paid ~$4,088 below MSRP

Price Breakdown

Est. Dealer Cost$47,750

Est. Invoice$49,341

Holdback (est.)$1,592

MSRP (Sticker)$53,055

Asking Price$49,555

Markup-$3,500

Est. Dealer Margin on This Car$1,806

Percentile35% of inventory is priced lower

Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold2955

Avg Markup-$4,088

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory310 vehicles

Avg Markup (All Models)-$2,079

Avg Markup (Explorer)-$3,500

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$1,731

Price History

Aug 6, 2026$48,555 → $49,555(+$1,000)

Cheaper Explorer ST-Line Inventory

Long-Lewis of HooverHoover, AL

-$4,000$47,15039d

Bob Thomas Ford, Inc.Hamden, CT

-$3,500$47,7450d

Emerling Ford, Inc.Springville, NY

-$3,500$46,8400d

City World FordBronx, NY

-$3,500$47,7450d

All American Ford of ParamusParamus, NJ

-$3,500$51,9000d

Tasca Ford YonkersYonkers, NY

-$3,500$47,7450d

Dana FordStaten Island, NY

-$3,500$51,4050d

Cannon Kirk Ford of SpringfieldSpringfield, TN

-$3,500$50,4100d

Ford of MurfreesboroMurfreesboro, TN

-$3,500$50,5100d

Ford of MurfreesboroMurfreesboro, TN

-$3,500$51,0050d