Deal Sheet: 2026 Explorer Platinum

Art Hill Ford · Merrillville, IN · VIN: 1FMUK8HH8TGC41476

Negotiation Guide

Opening Offer

$54,747

Fair Price

$56,247

Walk Away Above

$58,141

• Recent buyers paid ~$3,788 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$54,032

Est. Invoice$55,833

Holdback (est.)$1,801

MSRP (Sticker)$60,035

Asking Price$56,535

Markup-$3,500

Est. Dealer Margin on This Car$2,504

Percentile92% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold858

Avg Markup-$3,788

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory168 vehicles

Avg Markup (All Models)-$1,220

Avg Markup (Explorer)-$2,862

% Below MSRP84%

Avg Days to Sell29 days

Avg Sold Markup-$1,231

Price History

Aug 15, 2026$57,035 → $56,535(-$500)

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