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Deal Sheet: 2026 Explorer Platinum
Mike Maroone Ford Longmont · Longmont, CO · VIN: 1FMUK8HH7TGC46104
This Is Already a Great Deal
Opening Offer
$52,340
Asking Price
$53,600
Max Price
$53,600
- • Recent buyers paid ~$3,956 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $44 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$51,840
Est. Invoice$53,568
Holdback (est.)$1,728
MSRP (Sticker)$57,600
Asking Price$53,600
Markup-$4,000
Est. Dealer Margin on This Car$1,760
Percentile2% of inventory is priced lower
Days on Lot12 days
What Others Paid (Last 30 Days)
Cars Sold688
Avg Markup-$3,956
Median Markup-$4,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell31 days
Dealer Profile
Inventory203 vehicles
Avg Markup (All Models)-$1,527
Avg Markup (Explorer)-$3,609
% Below MSRP100%
Avg Days to Sell37 days
Avg Sold Markup-$1,283
Price History
Aug 15, 2026$54,100 → $53,600(-$500)
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