Deal Sheet: 2026 Explorer Platinum

Ken Ganley Ford Norton · Barberton, OH · VIN: 1FMUK8HH6TGC39449

Negotiation Guide

Opening Offer

$51,657

Fair Price

$53,157

Walk Away Above

$55,051

• Recent buyers paid ~$3,788 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$51,251

Est. Invoice$52,959

Holdback (est.)$1,708

MSRP (Sticker)$56,945

Asking Price$53,445

Markup-$3,500

Est. Dealer Margin on This Car$2,195

Percentile92% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold858

Avg Markup-$3,788

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory79 vehicles

Avg Markup (All Models)-$2,225

Avg Markup (Explorer)-$3,500

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$2,085

Price History

Aug 20, 2026$53,945 → $53,445(-$500)

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