Deal Sheet: 2026 Explorer Platinum

Mission Ford of Dearborn, Inc. · Dearborn, MI · VIN: 1FMUK8HH5TGC35456

Negotiation Guide

Opening Offer

$53,227

Fair Price

$54,727

Walk Away Above

$56,621

• Recent buyers paid ~$3,788 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$52,664

Est. Invoice$54,419

Holdback (est.)$1,755

MSRP (Sticker)$58,515

Asking Price$55,015

Markup-$3,500

Est. Dealer Margin on This Car$2,352

Percentile92% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold858

Avg Markup-$3,788

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory58 vehicles

Avg Markup (All Models)-$3,522

Avg Markup (Explorer)-$3,340

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$2,704

Price History

Aug 20, 2026$55,515 → $55,015(-$500)

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