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Deal Sheet: 2026 Explorer Platinum
AutoNation Ford Littleton · Littleton, CO · VIN: 1FMUK8HH5TGA11524
Negotiation Guide
Opening Offer
$52,968
Fair Price
$54,468
Walk Away Above
$56,782
- • Recent buyers paid ~$3,788 below MSRP
- • Sitting 75 days (avg 31) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$53,186
Est. Invoice$54,958
Holdback (est.)$1,773
MSRP (Sticker)$59,095
Asking Price$55,095
Markup-$4,000
Est. Dealer Margin on This Car$1,910
Percentile8% of inventory is priced lower
Days on Lot75 days
What Others Paid (Last 30 Days)
Cars Sold858
Avg Markup-$3,788
Median Markup-$4,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell31 days
Dealer Profile
Inventory315 vehicles
Avg Markup (All Models)-$2,246
Avg Markup (Explorer)-$3,972
% Below MSRP100%
Avg Days to Sell39 days
Avg Sold Markup-$2,450
Price History
Jul 9, 2026$57,095 → $54,595(-$2,500)
Aug 6, 2026$54,595 → $55,595(+$1,000)
Aug 20, 2026$55,595 → $55,095(-$500)
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