Deal Sheet: 2026 Explorer Platinum

Mike Castrucci Ford of Alexandria · Alexandria, KY · VIN: 1FMUK8HH0TGC28611

Negotiation Guide

Opening Offer

$56,342

Fair Price

$57,842

Walk Away Above

$59,736

• Recent buyers paid ~$3,788 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$55,467

Est. Invoice$57,316

Holdback (est.)$1,849

MSRP (Sticker)$61,630

Asking Price$58,130

Markup-$3,500

Est. Dealer Margin on This Car$2,663

Percentile92% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold858

Avg Markup-$3,788

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory224 vehicles

Avg Markup (All Models)-$1,326

Avg Markup (Explorer)-$3,413

% Below MSRP89%

Avg Days to Sell38 days

Avg Sold Markup-$1,268

Price History

Aug 20, 2026$58,630 → $58,130(-$500)

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