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Deal Sheet: 2026 Explorer Active 100A

Hardee Ford · South Hill, VA · VIN: 1FMUK8DH6TGC17201

This Is Already a Great Deal

Opening Offer
$40,424
Asking Price
$39,860
Max Price
$39,860
  • Recent buyers paid ~$3,920 below MSRP
  • Price already dropped 2 time(s) — dealer is motivated
  • Asking price is already $580 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$39,924
Est. Invoice$41,255
Holdback (est.)$1,331
MSRP (Sticker)$44,360
Asking Price$39,860
Markup-$4,500
Est. Dealer Margin on This Car$-64
Percentile48% of inventory is priced lower
Days on Lot24 days

What Others Paid (Last 30 Days)

Cars Sold199
Avg Markup-$3,920
Median Markup-$4,000
Best Deal-$4,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell47 days

Dealer Profile

Inventory56 vehicles
Avg Markup (All Models)-$2,326
Avg Markup (Explorer)-$4,500
% Below MSRP100%
Avg Days to Sell42 days
Avg Sold Markup-$2,014

Price History

Aug 6, 2026$40,360$41,360(+$1,000)
Aug 20, 2026$41,360$40,860(-$500)
Aug 22, 2026$40,860$39,860(-$1,000)