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Deal Sheet: 2026 Explorer ST-Line

Billingsley Ford of Lawton · Lawton, OK · VIN: 1FMUK7KH3TGC38682

Negotiation Guide

Opening Offer
$46,217
Fair Price
$47,717
Walk Away Above
$49,761
  • Recent buyers paid ~$4,088 below MSRP

Price Breakdown

Est. Dealer Cost$46,625
Est. Invoice$48,179
Holdback (est.)$1,554
MSRP (Sticker)$51,805
Asking Price$48,305
Markup-$3,500
Est. Dealer Margin on This Car$1,681
Percentile35% of inventory is priced lower
Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold2955
Avg Markup-$4,088
Median Markup-$4,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell41 days

Dealer Profile

Inventory119 vehicles
Avg Markup (All Models)-$2,284
Avg Markup (Explorer)-$3,500
% Below MSRP100%
Avg Days to Sell29 days
Avg Sold Markup-$2,014