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Deal Sheet: 2026 Explorer Active 100A
Bartow Ford Company · Bartow, FL · VIN: 1FMUK7DH6TGB52294
This Is Already a Great Deal
Opening Offer
$37,450
Asking Price
$36,555
Max Price
$36,555
- • Recent buyers paid ~$3,920 below MSRP
- • Sitting 79 days (avg 47) — extra leverage
- • Price already dropped 3 time(s) — dealer is motivated
- • Asking price is already $895 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,950
Est. Invoice$38,181
Holdback (est.)$1,232
MSRP (Sticker)$41,055
Asking Price$36,555
Markup-$4,500
Est. Dealer Margin on This Car$-395
Percentile48% of inventory is priced lower
Days on Lot79 days
What Others Paid (Last 30 Days)
Cars Sold199
Avg Markup-$3,920
Median Markup-$4,000
Best Deal-$4,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell47 days
Dealer Profile
Inventory496 vehicles
Avg Markup (All Models)-$1,732
Avg Markup (Explorer)-$3,711
% Below MSRP100%
Avg Days to Sell40 days
Avg Sold Markup-$1,647
Price History
Jun 13, 2026$40,055 → $39,555(-$500)
Jul 9, 2026$39,555 → $36,555(-$3,000)
Aug 6, 2026$36,555 → $37,555(+$1,000)
Aug 22, 2026$37,555 → $36,555(-$1,000)
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