Deal Sheet: 2026 Explorer Active 100A

Mike Willis Ford · Sulphur, LA · VIN: 1FMUK7DH3TGC36279

Negotiation Guide

Opening Offer

$35,234

Fair Price

$36,734

Walk Away Above

$38,497

• Recent buyers paid ~$4,180 below MSRP

Price Breakdown

Est. Dealer Cost$36,234

Est. Invoice$37,442

Holdback (est.)$1,208

MSRP (Sticker)$40,260

Asking Price$36,760

Markup-$3,500

Est. Dealer Margin on This Car$526

Percentile43% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold181

Avg Markup-$4,180

Median Markup-$4,000

Best Deal-$4,500

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory235 vehicles

Avg Markup (All Models)-$2,293

Avg Markup (Explorer)-$3,500

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,795

Cheaper Explorer Active 100A Inventory

Tomball Ford, Inc.Tomball, TX

-$3,500$37,16065d

Bolton Ford, L.L.C.Lake Charles, LA

-$3,500$37,95558d

AutoNation Ford Fort WorthFt Worth, TX

-$3,500$37,16012d

AutoNation Ford KatyKaty, TX

-$3,500$37,39012d

Phil Long Ford of Denver, LLCDenver, CO

-$3,500$37,06065d

AutoNation Ford Fort WorthFt Worth, TX

-$3,500$37,16025d

Bolton Ford, L.L.C.Lake Charles, LA

-$3,500$37,95525d

AutoNation Ford MobileMobile, AL

-$3,500$36,76012d

Gary Yeomans FordDaytona Beach, FL

-$3,500$39,1604d

McMullen FordCouncil Bluffs, IA

-$3,500$39,16058d