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Deal Sheet: 2026 Explorer Active
Marshal Mize Ford, Inc. · Chattanooga, TN · VIN: 1FMUK7DH2TGC21983
This Is Already a Great Deal
Opening Offer
$39,313
Asking Price
$38,625
Max Price
$38,625
- • Recent buyers paid ~$3,765 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $735 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$38,813
Est. Invoice$40,106
Holdback (est.)$1,294
MSRP (Sticker)$43,125
Asking Price$38,625
Markup-$4,500
Est. Dealer Margin on This Car$-188
Percentile52% of inventory is priced lower
Days on Lot23 days
What Others Paid (Last 30 Days)
Cars Sold7611
Avg Markup-$3,765
Median Markup-$4,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell41 days
Dealer Profile
Inventory251 vehicles
Avg Markup (All Models)-$2,530
Avg Markup (Explorer)-$4,177
% Below MSRP100%
Avg Days to Sell42 days
Avg Sold Markup-$1,551
Price History
Aug 6, 2026$39,125 → $40,125(+$1,000)
Aug 20, 2026$40,125 → $39,625(-$500)
Aug 22, 2026$39,625 → $38,625(-$1,000)
Cheaper Explorer Active Inventory
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Liberty Ford AuroraAurora, OH
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Donley Ford of Ashland, Inc.Ashland, OH
-$4,500$46,91512d
Mike Bass Ford, Inc.Sheffield Village, OH
-$4,500$40,44012d