Deal Sheet: 2026 Explorer Active

Ken Ganley Ford · Parma, OH · VIN: 1FMUK8DH5TGC44003

Negotiation Guide

Opening Offer

$45,036

Fair Price

$46,536

Walk Away Above

$48,455

• Recent buyers paid ~$3,839 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$45,338

Est. Invoice$46,849

Holdback (est.)$1,511

MSRP (Sticker)$50,375

Asking Price$46,875

Markup-$3,500

Est. Dealer Margin on This Car$1,538

Percentile89% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold6571

Avg Markup-$3,839

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory68 vehicles

Avg Markup (All Models)-$2,684

Avg Markup (Explorer)-$3,263

% Below MSRP100%

Avg Days to Sell34 days

Avg Sold Markup-$1,685

Price History

Aug 20, 2026$47,375 → $46,875(-$500)

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