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Deal Sheet: 2026 Explorer Active
Crossroads Ford of Wake Forest, Inc. · Wake Forest, NC · VIN: 1FMUK7DH2TGB93019
This Is Already a Great Deal
Opening Offer
$39,002
Asking Price
$38,280
Max Price
$38,280
- • Recent buyers paid ~$3,765 below MSRP
- • Sitting 72 days (avg 41) — extra leverage
- • Price already dropped 3 time(s) — dealer is motivated
- • Asking price is already $722 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$38,502
Est. Invoice$39,785
Holdback (est.)$1,283
MSRP (Sticker)$42,780
Asking Price$38,280
Markup-$4,500
Est. Dealer Margin on This Car$-222
Percentile52% of inventory is priced lower
Days on Lot72 days
What Others Paid (Last 30 Days)
Cars Sold7611
Avg Markup-$3,765
Median Markup-$4,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell41 days
Dealer Profile
Inventory161 vehicles
Avg Markup (All Models)-$2,309
Avg Markup (Explorer)-$4,567
% Below MSRP100%
Avg Days to Sell40 days
Avg Sold Markup-$1,781
Price History
Jul 9, 2026$41,780 → $38,780(-$3,000)
Aug 6, 2026$38,780 → $39,780(+$1,000)
Aug 20, 2026$39,780 → $39,280(-$500)
Aug 22, 2026$39,280 → $38,280(-$1,000)
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