Deal Sheet: 2026 Expedition Active MAX

Pierson Ford Lincoln, Inc. · Aberdeen, SD · VIN: 1FMJK1J8XTEA28237

Negotiation Guide

Opening Offer

$71,565

Fair Price

$73,065

Walk Away Above

$75,815

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$70,709

Est. Invoice$73,065

Holdback (est.)$2,357

MSRP (Sticker)$78,565

Asking Price$78,565

Markup$0

Est. Dealer Margin on This Car$7,857

Percentile100% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold701

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell18 days

Dealer Profile

Inventory52 vehicles

Avg Markup (All Models)-$1,260

Avg Markup (Expedition)$0

% Below MSRP85%

Avg Days to Sell19 days

Avg Sold Markup-$694

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