Deal Sheet: 2027 Expedition Active MAX

Brad Howell, Inc. · Kokomo, IN · VIN: 1FMJK1J89VEA06619

Negotiation Guide

Opening Offer

$76,972

Fair Price

$78,472

Walk Away Above

$78,491

• Recent buyers paid ~$38 below MSRP

Price Breakdown

Est. Dealer Cost$70,659

Est. Invoice$73,014

Holdback (est.)$2,355

MSRP (Sticker)$78,510

Asking Price$78,510

Markup$0

Est. Dealer Margin on This Car$7,851

Percentile100% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold851

Avg Markup-$38

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory54 vehicles

Avg Markup (All Models)-$2,083

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$800

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