Deal Sheet: 2026 Expedition Active MAX

El Cajon Ford · El Cajon, CA · VIN: 1FMJK1J88TEA23960

Negotiation Guide

Opening Offer

$73,702

Fair Price

$75,202

Walk Away Above

$75,221

• Recent buyers paid ~$38 below MSRP

Price Breakdown

Est. Dealer Cost$67,716

Est. Invoice$69,973

Holdback (est.)$2,257

MSRP (Sticker)$75,240

Asking Price$75,240

Markup$0

Est. Dealer Margin on This Car$7,524

Percentile100% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold851

Avg Markup-$38

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory157 vehicles

Avg Markup (All Models)-$2,624

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$614

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