Deal Sheet: 2026 Expedition Active MAX

Freedom Ford · Tomah, WI · VIN: 1FMJK1J86TEA26310

Negotiation Guide

Opening Offer

$78,000

Fair Price

$79,500

Walk Away Above

$79,815

• Recent buyers paid ~$38 below MSRP
• Sitting 40 days (avg 23) — extra leverage

Price Breakdown

Est. Dealer Cost$72,117

Est. Invoice$74,521

Holdback (est.)$2,404

MSRP (Sticker)$80,130

Asking Price$80,130

Markup$0

Est. Dealer Margin on This Car$8,013

Percentile100% of inventory is priced lower

Days on Lot40 days

What Others Paid (Last 30 Days)

Cars Sold851

Avg Markup-$38

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory53 vehicles

Avg Markup (All Models)-$2,594

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$870

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