Deal Sheet: 2026 Expedition Active MAX

Hullman's Ford, Inc. · Falls City, NE · VIN: 1FMJK1J86TEA02637

Negotiation Guide

Opening Offer

$74,040

Fair Price

$75,540

Walk Away Above

$75,855

• Recent buyers paid ~$194 below MSRP
• Sitting 66 days (avg 42) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$68,553

Est. Invoice$70,838

Holdback (est.)$2,285

MSRP (Sticker)$76,170

Asking Price$75,670

Markup-$500

Est. Dealer Margin on This Car$7,117

Percentile13% of inventory is priced lower

Days on Lot66 days

What Others Paid (Last 30 Days)

Cars Sold548

Avg Markup-$194

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory26 vehicles

Avg Markup (All Models)-$1,981

Avg Markup (Expedition)-$500

% Below MSRP92%

Avg Days to Sell35 days

Avg Sold Markup-$889

Price History

Jul 9, 2026$76,170 → $75,670(-$500)

Cheaper Expedition Active MAX Inventory

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-$2,000$66,05566d

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Bill Fick FordHuntsville, TX

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-$2,000$72,08045d

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-$2,000$74,78566d

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-$2,000$66,26066d

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-$2,000$75,27566d

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-$2,000$66,26061d

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