Deal Sheet: 2026 Expedition Active MAX

Northgate Ford · Cincinnati, OH · VIN: 1FMJK1J85TEA22359

Negotiation Guide

Opening Offer

$76,660

Fair Price

$78,160

Walk Away Above

$78,470

• Recent buyers paid ~$38 below MSRP
• Sitting 40 days (avg 23) — extra leverage

Price Breakdown

Est. Dealer Cost$70,902

Est. Invoice$73,265

Holdback (est.)$2,363

MSRP (Sticker)$78,780

Asking Price$78,780

Markup$0

Est. Dealer Margin on This Car$7,878

Percentile100% of inventory is priced lower

Days on Lot40 days

What Others Paid (Last 30 Days)

Cars Sold851

Avg Markup-$38

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory139 vehicles

Avg Markup (All Models)-$3,094

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$1,239

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