Deal Sheet: 2026 Expedition Active MAX

Group 1 Ford of Pensacola · Pensacola, FL · VIN: 1FMJK1J85TEA13953

Negotiation Guide

Opening Offer

$68,748

Fair Price

$70,248

Walk Away Above

$72,891

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$67,982

Est. Invoice$70,248

Holdback (est.)$2,266

MSRP (Sticker)$75,535

Asking Price$75,535

Markup$0

Est. Dealer Margin on This Car$7,554

Percentile100% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold684

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell17 days

Dealer Profile

Inventory395 vehicles

Avg Markup (All Models)-$671

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell17 days

Avg Sold Markup-$613

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