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Deal Sheet: 2026 Expedition Active MAX
Valley Ford, Inc. · Sparta, TN · VIN: 1FMJK1J85TEA02998
Negotiation Guide
Opening Offer
$75,747
Fair Price
$77,247
Walk Away Above
$77,674
- • Recent buyers paid ~$38 below MSRP
- • Sitting 47 days (avg 23) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$70,290
Est. Invoice$72,633
Holdback (est.)$2,343
MSRP (Sticker)$78,100
Asking Price$77,600
Markup-$500
Est. Dealer Margin on This Car$7,310
Percentile19% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold851
Avg Markup-$38
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell23 days
Dealer Profile
Inventory37 vehicles
Avg Markup (All Models)-$2,203
Avg Markup (Expedition)-$167
% Below MSRP100%
Avg Days to Sell21 days
Avg Sold Markup-$1,875
Price History
Jul 11, 2026$78,100 → $77,600(-$500)
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