Deal Sheet: 2026 Expedition Active MAX

Ford of Murfreesboro · Murfreesboro, TN · VIN: 1FMJK1J81TEA29082

Negotiation Guide

Opening Offer

$71,302

Fair Price

$72,802

Walk Away Above

$75,896

• No recent sold data — targeting invoice price
• Sitting 33 days (avg 18) — extra leverage

Price Breakdown

Est. Dealer Cost$71,091

Est. Invoice$73,461

Holdback (est.)$2,370

MSRP (Sticker)$78,990

Asking Price$78,490

Markup-$500

Est. Dealer Margin on This Car$7,399

Percentile20% of inventory is priced lower

Days on Lot33 days

What Others Paid (Last 30 Days)

Cars Sold701

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell18 days

Dealer Profile

Inventory388 vehicles

Avg Markup (All Models)-$2,616

Avg Markup (Expedition)-$214

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$644

Cheaper Expedition Active MAX Inventory

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-$2,000$70,9907d

Cecil Atkission Ford of Del RioDel Rio, TX

-$2,000$72,5805d

Steve Faulkner FordChanute, KS

-$2,000$73,34526d

Appel Ford, Inc.Brenham, TX

-$2,000$70,84026d

Bill Grant Ford, Inc.Bolivar, MO

-$2,000$75,72026d

Griffith Ford, Inc.Uvalde, TX

-$2,000$66,05526d

Sam Wampler's Freedom Ford EufaulaEufaula, OK

-$2,000$75,58026d

Bill Fick FordHuntsville, TX

-$2,000$71,63026d

Kory Hooks FordBowie, TX

-$2,000$72,74026d

Cecil Atkission Ford of Del RioDel Rio, TX

-$2,000$72,0805d