Deal Sheet: 2027 Expedition Active MAX

Mullinax Ford · Lake Park, FL · VIN: 1FMJK1H8XVEA08871

Negotiation Guide

Opening Offer

$72,532

Fair Price

$74,032

Walk Away Above

$74,051

• Recent buyers paid ~$38 below MSRP

Price Breakdown

Est. Dealer Cost$66,663

Est. Invoice$68,885

Holdback (est.)$2,222

MSRP (Sticker)$74,070

Asking Price$74,070

Markup$0

Est. Dealer Margin on This Car$7,407

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold851

Avg Markup-$38

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory296 vehicles

Avg Markup (All Models)-$1,943

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup-$1,035

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