Deal Sheet: 2026 Expedition Active MAX

Robinson Brothers Ford · Baton Rouge, LA · VIN: 1FMJK1H8XTEA36781

Negotiation Guide

Opening Offer

$72,446

Fair Price

$73,946

Walk Away Above

$74,241

• Recent buyers paid ~$38 below MSRP
• Sitting 40 days (avg 23) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$67,082

Est. Invoice$69,318

Holdback (est.)$2,236

MSRP (Sticker)$74,535

Asking Price$74,035

Markup-$500

Est. Dealer Margin on This Car$6,954

Percentile19% of inventory is priced lower

Days on Lot40 days

What Others Paid (Last 30 Days)

Cars Sold851

Avg Markup-$38

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory306 vehicles

Avg Markup (All Models)+$167

Avg Markup (Expedition)-$269

% Below MSRP67%

Avg Days to Sell21 days

Avg Sold Markup-$123

Price History

Jul 11, 2026$74,535 → $74,035(-$500)

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