Deal Sheet: 2027 Expedition Active MAX

Gullo Ford of Conroe · Conroe, TX · VIN: 1FMJK1H85VEA04260

Negotiation Guide

Opening Offer

$71,502

Fair Price

$73,002

Walk Away Above

$73,021

• Recent buyers paid ~$38 below MSRP

Price Breakdown

Est. Dealer Cost$65,736

Est. Invoice$67,927

Holdback (est.)$2,191

MSRP (Sticker)$73,040

Asking Price$73,040

Markup$0

Est. Dealer Margin on This Car$7,304

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold851

Avg Markup-$38

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory341 vehicles

Avg Markup (All Models)-$1,468

Avg Markup (Expedition)-$324

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$531

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