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Deal Sheet: 2026 Expedition Active MAX
Holiday Gordon Ford · Gordon, TX · VIN: 1FMJK1H85TEA16454
Negotiation Guide
Opening Offer
$72,226
Fair Price
$73,726
Walk Away Above
$74,035
- • Recent buyers paid ~$38 below MSRP
- • Sitting 41 days (avg 23) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$66,911
Est. Invoice$69,141
Holdback (est.)$2,230
MSRP (Sticker)$74,345
Asking Price$73,845
Markup-$500
Est. Dealer Margin on This Car$6,935
Percentile19% of inventory is priced lower
Days on Lot41 days
What Others Paid (Last 30 Days)
Cars Sold851
Avg Markup-$38
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell23 days
Dealer Profile
Inventory30 vehicles
Avg Markup (All Models)-$2,100
Avg Markup (Expedition)-$500
% Below MSRP100%
Avg Days to Sell16 days
Avg Sold Markup-$269
Price History
Jul 9, 2026$74,345 → $73,845(-$500)
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