Deal Sheet: 2025 Expedition Active MAX

Pugmire Ford of Cartersville · Cartersville, GA · VIN: 1FMJK1H81SEA74768

This Is Already a Great Deal

Opening Offer

$69,200

Asking Price

$71,340

Max Price

$71,340

• Recent buyers paid ~$38 below MSRP
• Sitting 47 days (avg 23) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $702 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$65,556

Est. Invoice$67,741

Holdback (est.)$2,185

MSRP (Sticker)$72,840

Asking Price$71,340

Markup-$1,500

Est. Dealer Margin on This Car$5,784

Percentile4% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold851

Avg Markup-$38

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory143 vehicles

Avg Markup (All Models)-$2,332

Avg Markup (Expedition)-$545

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$2,243

Price History

Jul 9, 2026$72,840 → $71,340(-$1,500)

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