Deal Sheet: 2026 Expedition Active MAX

Red River Ford of Wynne · Wynne, AR · VIN: 1FMJK1H80TEA26874

Negotiation Guide

Opening Offer

$69,236

Fair Price

$70,736

Walk Away Above

$73,398

• No recent sold data — targeting invoice price
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$68,454

Est. Invoice$70,736

Holdback (est.)$2,282

MSRP (Sticker)$76,060

Asking Price$75,560

Markup-$500

Est. Dealer Margin on This Car$7,106

Percentile20% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold701

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell18 days

Dealer Profile

Inventory46 vehicles

Avg Markup (All Models)-$2,630

Avg Markup (Expedition)-$417

% Below MSRP100%

Avg Days to Sell17 days

Avg Sold Markup-$635

Price History

Jul 9, 2026$76,060 → $75,560(-$500)

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