Deal Sheet: 2026 Bronco Raptor

Homer Skelton Ford, Inc. · Olive Branch, MS · VIN: 1FMEE0RRXTLA94007

Negotiation Guide

Opening Offer

$86,773

Fair Price

$88,273

Walk Away Above

$88,299

• Recent buyers paid ~$52 below MSRP

Price Breakdown

Est. Dealer Cost$79,493

Est. Invoice$82,142

Holdback (est.)$2,650

MSRP (Sticker)$88,325

Asking Price$88,325

Markup$0

Est. Dealer Margin on This Car$8,833

Percentile100% of inventory is priced lower

Days on Lot36 days

What Others Paid (Last 30 Days)

Cars Sold252

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory108 vehicles

Avg Markup (All Models)-$2,542

Avg Markup (Bronco)-$2,107

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$1,096

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