Deal Sheet: 2026 Bronco Raptor

Marshall Ford · Marshall, TX · VIN: 1FMEE0RR0TLB14717

Negotiation Guide

Opening Offer

$85,573

Fair Price

$87,073

Walk Away Above

$87,099

• Recent buyers paid ~$52 below MSRP

Price Breakdown

Est. Dealer Cost$78,413

Est. Invoice$81,026

Holdback (est.)$2,614

MSRP (Sticker)$87,125

Asking Price$87,125

Markup$0

Est. Dealer Margin on This Car$8,713

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold252

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory125 vehicles

Avg Markup (All Models)-$2,444

Avg Markup (Bronco)-$2,810

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$945

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