Deal Sheet: 2026 Bronco Raptor

Chalmers Ford · Rio Rancho, NM · VIN: 1FMEE0RR5TLB13434

Negotiation Guide

Opening Offer

$85,510

Fair Price

$87,010

Walk Away Above

$87,390

• Recent buyers paid ~$52 below MSRP
• Sitting 47 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$78,993

Est. Invoice$81,626

Holdback (est.)$2,633

MSRP (Sticker)$87,770

Asking Price$87,770

Markup$0

Est. Dealer Margin on This Car$8,777

Percentile100% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold252

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory273 vehicles

Avg Markup (All Models)-$2,317

Avg Markup (Bronco)-$1,897

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup-$956

Cheaper Bronco Raptor Inventory

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$0$93,98521d

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$0$86,43021d

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$0$93,43021d

Holiday Gordon FordGordon, TX

$0$86,33021d

Marshall FordMarshall, TX

$0$87,12521d

Stivers FordWaukee, IA

$0$86,67547d

Sheehy Ford of Springfield IncSpringfield, VA

$0$86,93021d

Surprise FordSurprise, AZ

$0$86,44047d

Mike Castrucci Ford Sales, Inc.Milford, OH

$0$85,73021d