Deal Sheet: 2026 Bronco Raptor

Murray Ford of Kingsland, Inc. · Kingsland, GA · VIN: 1FMEE0RRXTLA84190

Negotiation Guide

Opening Offer

$87,873

Fair Price

$89,373

Walk Away Above

$89,399

• Recent buyers paid ~$52 below MSRP

Price Breakdown

Est. Dealer Cost$80,483

Est. Invoice$83,165

Holdback (est.)$2,683

MSRP (Sticker)$89,425

Asking Price$89,425

Markup$0

Est. Dealer Margin on This Car$8,943

Percentile100% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold252

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory105 vehicles

Avg Markup (All Models)-$1,281

Avg Markup (Bronco)-$1,778

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$1,250

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