Deal Sheet: 2026 Bronco Raptor

George Coleman Ford · Travelers Rest, SC · VIN: 1FMEE0RR9TLA97545

Negotiation Guide

Opening Offer

$85,798

Fair Price

$87,298

Walk Away Above

$87,697

• Recent buyers paid ~$52 below MSRP
• Sitting 48 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$79,286

Est. Invoice$81,928

Holdback (est.)$2,643

MSRP (Sticker)$88,095

Asking Price$88,095

Markup$0

Est. Dealer Margin on This Car$8,810

Percentile100% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold252

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory43 vehicles

Avg Markup (All Models)-$1,884

Avg Markup (Bronco)-$2,667

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$250

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