Deal Sheet: 2026 Bronco Raptor

Bill Colwell Ford, Inc. · Hudson, IA · VIN: 1FMEE0RR9TLA71558

Negotiation Guide

Opening Offer

$84,340

Fair Price

$85,840

Walk Away Above

$86,233

• Recent buyers paid ~$52 below MSRP
• Sitting 48 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$77,963

Est. Invoice$80,561

Holdback (est.)$2,599

MSRP (Sticker)$86,625

Asking Price$86,625

Markup$0

Est. Dealer Margin on This Car$8,663

Percentile100% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold252

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory101 vehicles

Avg Markup (All Models)-$2,847

Avg Markup (Bronco)-$1,600

% Below MSRP100%

Avg Days to Sell16 days

Avg Sold Markup-$1,207

Cheaper Bronco Raptor Inventory

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$0$86,93022d

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$0$86,44048d