Deal Sheet: 2026 Bronco Raptor

Beach Ford · Myrtle Beach, SC · VIN: 1FMEE0RR5TLB08749

Negotiation Guide

Opening Offer

$88,128

Fair Price

$89,628

Walk Away Above

$89,914

• Recent buyers paid ~$52 below MSRP
• Sitting 41 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$81,180

Est. Invoice$83,886

Holdback (est.)$2,706

MSRP (Sticker)$90,200

Asking Price$90,200

Markup$0

Est. Dealer Margin on This Car$9,020

Percentile100% of inventory is priced lower

Days on Lot41 days

What Others Paid (Last 30 Days)

Cars Sold252

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory387 vehicles

Avg Markup (All Models)-$1,212

Avg Markup (Bronco)-$2,340

% Below MSRP86%

Avg Days to Sell24 days

Avg Sold Markup-$244

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