Deal Sheet: 2025 Bronco Raptor

Lenoir City Ford, Inc. · Lenoir City, TN · VIN: 1FMEE0RR5SLB63328

Negotiation Guide

Opening Offer

$87,974

Fair Price

$89,474

Walk Away Above

$89,759

• Recent buyers paid ~$52 below MSRP
• Sitting 41 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$81,041

Est. Invoice$83,742

Holdback (est.)$2,701

MSRP (Sticker)$90,045

Asking Price$90,045

Markup$0

Est. Dealer Margin on This Car$9,005

Percentile100% of inventory is priced lower

Days on Lot41 days

What Others Paid (Last 30 Days)

Cars Sold252

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory84 vehicles

Avg Markup (All Models)-$2,000

Avg Markup (Bronco)-$2,400

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$1,394

Price History

Jul 11, 2026$89,045 → $90,045(+$1,000)

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