Deal Sheet: 2026 Bronco Raptor

Bill Estes Ford · Brownsburg, IN · VIN: 1FMEE0RR4TLB05163

Negotiation Guide

Opening Offer

$85,719

Fair Price

$87,219

Walk Away Above

$87,617

• Recent buyers paid ~$52 below MSRP
• Sitting 48 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$79,214

Est. Invoice$81,854

Holdback (est.)$2,640

MSRP (Sticker)$88,015

Asking Price$88,015

Markup$0

Est. Dealer Margin on This Car$8,802

Percentile100% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold252

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory91 vehicles

Avg Markup (All Models)-$2,615

Avg Markup (Bronco)-$2,500

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$730

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