Deal Sheet: 2026 Bronco Raptor

Ferman Ford · Clearwater, FL · VIN: 1FMEE0RR2TLA84491

Negotiation Guide

Opening Offer

$83,458

Fair Price

$84,958

Walk Away Above

$85,346

• Recent buyers paid ~$52 below MSRP
• Sitting 48 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$77,162

Est. Invoice$79,734

Holdback (est.)$2,572

MSRP (Sticker)$85,735

Asking Price$85,735

Markup$0

Est. Dealer Margin on This Car$8,574

Percentile100% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold252

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory167 vehicles

Avg Markup (All Models)-$1,922

Avg Markup (Bronco)-$1,938

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup-$713

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